The Bird Coma food truck was developed spontaneously through a desire to combine delicious comfort food. Fried Chicken became a guilty pleasure which led to inspire the feeling soul food helps people feel, happiness. The venture continued to finding the meaning of soul food, or the food which stimulates soothing joy. It's food which is satisfying, memorable, comforting, and brings a feeling of quality from home. That’s why the menu is something that needed to leave the family table and be shared with the public plate. Meals which were shared with family and friends, now had an opportunity to bring moments to the busy streets of Los Angeles.